An empowerment project addressed to 4 local companies belonging to the publishing chain, conceived and implemented with the Chamber of Commerce of Turin.
The aim is to encourage the acquisition of skills in the field of integrated communication as a strategic lever in the international arena, sustainability and innovation, to increase corporate competitiveness.
2 personalized meetings during which organizations will be guided in defining their own Internationalization Canvas, a visual tool specifically designed to encourage self-analysis and identify the potential in terms of internationalization of each company.
2 training sessions that will focus on strategic issues for the internationalization of the sector:
– sustainability and technological innovation
– integrated communication and visibility opportunities abroad (fairs, events, etc.)
The path will take place starting from September 2023 and will end in the frame of the Graphic Days® festival, in spring 2024, a moment of public visibility, with the aim of promoting an opportunity for international exchange and networking between the actors involved and the different supply chain stakeholders.