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A reality born with the aim of making available to third-party entities, both public and private, the know-how of the Graphic Days® project and the Print Club Torino laboratory, offering cultural and social design services, communication, CSR, activities for employees, … through a tailor-made approach thanks to a dialogic process with the client.

Design&People

The Graphic days® design lab

A reality created with the aim of making the know-how of the Graphic Days® project and the Print Club Torino laboratory available to third parties both public and private, offering cultural and social planning services, communication, CSR, activities for employees,… through a tailor made approach thanks to a dialogic process with the customer. 

Methodology

  1. Design Thinking is at the heart of our method: borrowing concepts from systemic design, we identify the following phases for each project:
  2. Context analysis: each of our projects begins with a study of the needs and objectives of the local area and the client in order to best apply our know-how.
  3. Co-design: when devising initiatives, activities, or products, we engage in continuous dialogue with stakeholders and the client in order to arrive at a shared proposal.
  4. Development: we manage and implement activities independently or through collaboration with other parties.
  5. Monitoring: we verify the outcomes of the project and the results achieved, consulting with the parties involved, in order to consolidate a format or make future improvements.

The generative process of the activities consists of several steps: observation, research, dialogue, analysis, design and co-design, experimentation, and final implementation. The programming is multidisciplinary, including bottom-up approaches, with ample space for participatory design with the local community and the reference network, without ever neglecting international experiences.

What we propose

Corporate welfare projects
We create cultural and social projects based on the needs of the company or institution with which we collaborate and we create ad hoc initiatives that already exist and have been tested.

Corporate Social Responsibility
We develop co-projects with the profit sector, supporting brands with initiatives that have repercussions on the territory.

Awareness actions
We collaborate with a network of private stakeholders through technical sponsorships and economic sponsorships, placing the name or brand alongside our activities for professionals and for the general public.

Design
Thanks to our background as communicators and designers, we offer brand identity, strategic communication, visual communication and cultural design services. 

What have we have done

1. Graphic design of the social report for Assifero

2. Informal learning activity for Halogen at the Print Club Torino laboratory

3. Organization of the Design Thinking workshop for Assifero at the Print Club Torino laboratory

4. Customization of Punto Quadro products for Top-ix

5. Communication services and brand identity for Giardini Reali, Fringe Festival, Bike Pride and Museo Egizio

6. Towards Internationalization a capacity building path for the Piedmontese publishing sector for Camera di Commercio di Torino

7. Coordination of urban painting activities and educational workshops for To Dream